AI Workflow Audit
AI creates the most value when it is applied to the workflows that affect execution, efficiency, and commercial performance.
In many organisations, AI adoption is still fragmented. Teams test tools in isolation, but the underlying workflows remain slow, manual, and disconnected.
The AI Workflow Audit helps companies identify where AI can create practical value across marketing operations, campaign execution, reporting, research, and internal processes.
This service is designed to move teams from experimentation to a clear, prioritised implementation roadmap.
What We Focus On
This engagement assesses where AI and automation can improve workflow performance across marketing and related commercial activity.
Key areas include:
current workflow inefficiencies and manual bottlenecks
high-value AI use cases across marketing execution
opportunities for automation across planning, reporting, research, and coordination
workflow redesign opportunities across teams and systems
prioritisation of quick wins and higher-impact implementation opportunities
The objective is to identify where AI can deliver measurable improvements in speed, efficiency, and day-to-day performance.
Typical Outcomes
Organisations typically achieve:
a clear view of where AI can create the most value
a prioritised list of workflow automation opportunities
improved visibility of inefficiencies across current processes
a practical roadmap for implementation
stronger alignment between AI adoption and business performance
Engagement Structure
AI Workflow Audits typically run over two to four weeks, depending on workflow complexity and the number of teams involved.
Typical engagements range from £3,000 to £7,500 depending on scope.